MAN Truck & Bus

A power brand in motion

Linde Material Handling

Brand identity – for your performance

UVA – Universidade Veiga de Almeida

A university in Brazil
becomes a brand

Wöhner

Shining through design
in a B2B market

Migros Cumulus

One card – for more than
2.8 million fans

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Whybrand does not believe in predefined processes. Instead, we ask why.

 

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Frankfurt

Berlin

Zurich

Our Strenghts

Brand Strategy
Brand Design
Brand Experience

  • Brand Management Consulting
  • Brand Positioning & Brand Identity
  • Brand Portfolio & Brand Architecture
  • Brand Communications Strategies
  • Naming
  • Corporate Design
  • Corporate Publishing
  • Interactive Design
  • Brand Spaces
  • Packaging Design
  • Brand Implementation Strategies & Rollout
  • Change, Brand & Image Communications
  • Brand Monitoring

Current Projects

Strategy and Design
Form and Content
Go Hand in Hand

Whybrand_MAN_Case_Feature

MAN Truck & Bus

A power brand in motion

Linde_Material_Handling_Featured_Image

Linde Material Handling

Brand identity – for your performance

UVA_Billboard_02

UVA – Universidade Veiga de Almeida

A university in Brazil becomes a brand

Woehner_Printed-Matter-Uebersicht

Wöhner

Shining through design in a B2B market

It’s a people business

Our dynamic culture benefits customers and employees alike.

Friederike Biegel

»We want to move people and markets through the power of branding. I believe that this involves developing a compelling idea and interpreting it consistently across a variety of media - in a strategically appropriate, bold and unique way.«

Dr. Christian Kosfeld

»Strong brands create connections: connections to expectations, desires, to issues that move people. Facilitating these connections is our mission.«

Márk Terboczi

»A well-conceived, consistent brand idea is the most effective way to generate sustainable brand value.«

Professor Alex Buck

»Brands speak mostly to the subconscious. This makes them more complicated to design, but much more durable in their effect.«

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Careers

We are always looking for motivated and talented employees to join our teams in Frankfurt, Berlin and Zurich.

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Contact

Frankfurt

frankfurt@whybrand.de
+49 69 24 74 73 10

Berlin

berlin@whybrand.de
+49 30 23 25 61 60

Zurich

zurich@whybrand.ch
+41 44 250 86 00