Wöhner

Shining through design in a B2B market

Wöhner is an innovative electrical engineering company and a classic hidden champion. The Wöhner brand successfully focuses on design as a differentiator within a highly competitive B2B market environment.

How does a brand remain agile and vibrant within a clear market framework?

As the lead agency of Wöhner we support it throughout the whole spectrum of its branding activity. From strategic brand positioning right through to eventual branding and product campaign implementation, and across all analogue, digital and spatial media.

Website relaunch

A fully responsive design with an integrated product database

Corporate publishing

Complete support of corporate publishing

185Power

Product campaign
for revolutionary technology

Direct trade fair communication

»The specific challenge with the Wöhner project had been to first create a holistic brand image across multiple disciplines before we then developed it further, so that it reflected a technical, design-focused company that is always willing to break new grounds.«

Gregor Schneider, Senior Brand Designer

Contact

Frankfurt

frankfurt@whybrand.de
+49 69 24 74 73 10

Berlin

berlin@whybrand.de
+49 30 23 25 61 60

Zurich

zurich@whybrand.ch
+41 44 250 86 00